Did you know 95% of shoppers read online reviews before making a purchase (Spiegel 2017)? Plus, 85% trust online reviews as much as personal recommendations (BrightLocal.com). This is why reviews..
Millennials are the most diverse generation we’ve ever seen. They represent 27 percent of the minority population in the US and 44.2 percent are nonwhite.
Photo: Ali & Paul Co.
In a sea of wedding industry competition, the way in which you present your business online (your website, your storefront, your photos), respond to initial inquiries and..
Photo: Jessi Casara Photography
One of our big insights and takeaways from the The Knot Real Wedding 2018 study results is the shift away from old-school wedding traditions, like the bouquet toss,..
Getting published: it’s something you’ve had on your mind, but haven’t quite taken the leap to submit and get featured. Wondering what editors are really looking for when reviewing which..
Whether you're looking to have that recent wedding published in The Knot magazine or you're aiming to score an expert interview on your local radio station, know this: Landing press placements..
With the New Year here, now is the time to put those resolutions into place, set goals and timelines for 2019 to make it your most productive year yet! And what better way to goal set than with..
Photo: Sophie Epton Photography
We all know that wedding business owner who seems to have it all together -- great clients, solid social strategy, a seemingly exciting social schedule and tons of..
Photo: Holli B Photography
Get ready people. Engagement season (as in the time between Thanksgiving and Valentine's Day when the majority of couples get engaged) is upon us and we can almost..