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Articles by Anja Winikka

Want to Book More High-End Weddings? Read This.

If you want to attract a higher-end clientele you have to be able to speak their language and use the tools they use. We took a look at the top 7% of wedding budgets from..

10 Reasons Engage 2018 in Banff, Canada Was EVERYTHING

Photo: Genevieve de Manio Photography

If you ever get the chance to..

3 SEO Tips to Help Get You More Traffic to Your Storefront on The Knot

There are a few tips and tricks to help your storefront listing on The..

10 Ways to Connect With Today's Diverse Couples

Millennials are the most diverse generation we’ve ever seen. They..

Is Your Website 100% Mobile-Friendly? 5 Questions to Ask Yourself

Here's the thing. Couples are planning their weddings on their phones...

5 Ways to Close the Sale Faster (And Book More Couples)

Photo: Ali & Paul Co.

In a sea of wedding industry competition, the way..

Meet The Knot Pro Ambassadors for 2018!

We're on a mission to elevate, educate and empower our industry and..

8 Reasons You Should Consider Banning the Word "Traditional"

Photo: Jessi Casara Photography

One of the most biggest trends we..

The Top 10 Words Today's Couples Are Using to Describe Their Wedding Style

Photo: Lauren Fair Photography

Now that we've uncovered a few of the ..

This Is The Knot Pro 2018 Webinar Schedule 

Have you heard about our education webinars yet? Word is spreading but..