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The Hottest Wedding Trends of 2016


We teamed up with The Knot senior style editor, Lauren Kay, to get you the 4-1-1 on the hottest trends rockin' the wedding industry right now and how you can make these trends work for you!

Here's a quick recap of what we covered:

  • Bridal Salons - update your in-store, online and printed marketing materials to feature the newest trends
  • Staging a fashion show at a local bridal event? Make sure include the new looks
  • Speak to the "why" of these trends when speaking with your clients
  • Don't forget about the groom!
Colors & Details
  • Always demonstrate your expertise by showing you are on top of color, style, and fashion trends
  • Blog about it with great visuals or share your work on social media outlets
  • Bring inspiration photos to every meeting to drive conversation and move decisions forward
Styles & Sound
  • Attend entertainment showcases to keep on top of unique entertainment options in your market
  • Partner with local designers and wedding planners in your markets to do styled shoots to update your venue photos with these trends in mind
Eats & Sweets:
  • Partner with local farms to try and incorporate buzz-foods into your menu
  • If you have unique sweets as a part of your offerings, prepare a few before you meet with a potential couple
  • Bring in local sweet shops and food trucks to sample unique offerings you may want to add to your menus

Watch the webinar!

Photography: The Schultzes